abstract
| - Satoshi Tajiri first conceived of Pokemon early in the life of the original Game Boy. He saw the possibilities of the then-revolutionary "link cables" to allow data to transfer between two systems. Game Freak, then a relatively small developer, spent years developing this concept around a role-playing game featuring 151 collectable creature types. Meanwhile, legendary game designer Shigeru Miyamoto suggested making multiple versions of the game, each with exclusive monsters to trade. The resulting game, originally titled "Capsule Monsters," was renamed "Pocket Monsters," and is today usually shortened as Pokemon. File:Pokemon Green.gif Pokemon was released in Japan on February 27, 1996. At the time, the Game Boy, already over half a decade old, was in a state of decline. However, the initial Red and Green versions of the game sold well, shifting over two million retail units in 1996 alone. This number skyrocketed to over six million copies in Japan sold during 1997 alone, far beyond Satoshi Tajiri's or Nintendo's wildest expectations. By the end of that year, Pokemon had outsold Super Mario Bros to become Japan's best-selling retail game of all time, a status it retains to this day. The Western release of Pokemon came from late 1998 through mid-1999, along with the release of the Game Boy Color. Pokemon would actually overshadow the release of the new system, becoming nearly as much of a phenomenon in America and other countries as it was in Japan. Red and Blue versions alone sold over 11 million units in North America, making it one of the few games in the region's history to exceed 10 million copies sold on a single platform. Even in Europe, with "only" somewhat over eight million sales despite Nintendo's limited presence in the region, the first generation of Pokemon games sold more than all but a handful of any other title ever released at retail. Before the second generation of Pokemon was released, the special Yellow edition was released. Based somewhat on the Pokemon anime, this game started a tradition of releasing an "ultimate" version of a generation of games before moving on. Yellow version sold somewhat less than half of the sales of the originals, which would become the franchise norm.
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