abstract
| - Clickthinking is a South African web development company with international offices and agents. It offers strategic and web-based solutions for companies seeking to lead in their respective categories on the web. Apart from designing web strategies, Clickthinking offers online site performance, search engine optimisation and professional analytics services. Founded in 1998, Clickthinking started out with its key focus on search engine optimisation, quickly growing into a fully-fledged web development company with leading South African as well as international clients, like Adidas, Steers, BNP Paribas, Johnson & Johnson, Pfizer, British Council, Standard Bank, CC Africa, Mitsubishi and many more, operating in Europe, the UK, Asia and Africa. The company focuses on results-orientated e-marketing strategies and specialises in elegant but functional design. A team of graduates and professionals are result and conversion metric-orientated, and work towards meeting goals that are set collaboratively. Clickthinking also invests in new ventures and start-up companies with strong foundations and technologies depending on using the web as a business channel. In July 2008, Clickthinking won the prestigious WAA (Web Analytics Association's) Web Analytics Championship. Clickthinking has also been invited to Microsoft in Seattle in an advisory capacity to form part of a select group (MSN Search Champs) providing feedback to their search strategy. Several Clickthinkers sit on a number of boards and judge various web and technology based competitions.
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