About: BootB (deleted 18 Feb 2008 at 11:20)   Sponge Permalink

An Entity of Type : dbkwik:resource/GGy_PC3OQh3byEtQqn6TNw==, within Data Space : 134.155.108.49:8890 associated with source dataset(s)

BootB.com is an online advertising and creative agency. The company’s launch press release describes it as an ‘online marketplace for creative services.’ The press release goes on to say: ‘BootB allows anyone anywhere to respond to the creative briefs of major companies and be paid professional fees for their ideas.’ BootB tries to bring creative talent and buyers together and provide what it refers to as unlimited creativity for the world’s great brands.[1] BootB’s belief is that the best creativity cannot exist solely inside major ad agencies in the major cities in the world.

AttributesValues
rdf:type
rdfs:label
  • BootB (deleted 18 Feb 2008 at 11:20)
rdfs:comment
  • BootB.com is an online advertising and creative agency. The company’s launch press release describes it as an ‘online marketplace for creative services.’ The press release goes on to say: ‘BootB allows anyone anywhere to respond to the creative briefs of major companies and be paid professional fees for their ideas.’ BootB tries to bring creative talent and buyers together and provide what it refers to as unlimited creativity for the world’s great brands.[1] BootB’s belief is that the best creativity cannot exist solely inside major ad agencies in the major cities in the world.
dbkwik:speedydelet...iPageUsesTemplate
company slogan
  • The Online Agency that Makes Your Ideas Fly
Current status
  • active
Language
  • 12(xsd:integer)
Foundation
  • 2007-11-27(xsd:date)
Company Name
  • BootB.com
Key people
Registration
  • Yes
Website Type
company type
  • Private
url
Launch date
  • 2007-11-27(xsd:date)
abstract
  • BootB.com is an online advertising and creative agency. The company’s launch press release describes it as an ‘online marketplace for creative services.’ The press release goes on to say: ‘BootB allows anyone anywhere to respond to the creative briefs of major companies and be paid professional fees for their ideas.’ BootB tries to bring creative talent and buyers together and provide what it refers to as unlimited creativity for the world’s great brands.[1] At time of launch the BootB website carries briefs from brands including Lego, Peugeot and Auchan. The most lucrative brief on the site is for an advertising (online and print) campaign for BootB itself. The fee is $100,000.[2] BootB’s belief is that the best creativity cannot exist solely inside major ad agencies in the major cities in the world. Pier Ludovico Bancale is the BootB CEO. He has worked for Johnson & Johnson, Colgate-Palmolive, L’Oreal, Indesit and latterly Rosinter.[3] Martin Lindstrom, the branding expert, is the company’s main advisor. The company launched on November 27, 2007.
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