About: The Local AccuWeather Channel   Sponge Permalink

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The Local AccuWeather Channel is a 24-hour, weather-oriented, commercially-sponsored broadcast/cable TV network O&O by AccuWeather, Inc., which is headquartered in State College, Pennsylvania. The service provides weather-related content to TV affiliates for broadcast on cable, DT subchannels & digital cable by certain broadcast TV affiliates in the United States. Some stations also offer the channel via live streaming video on their websites.

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  • The Local AccuWeather Channel
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  • The Local AccuWeather Channel is a 24-hour, weather-oriented, commercially-sponsored broadcast/cable TV network O&O by AccuWeather, Inc., which is headquartered in State College, Pennsylvania. The service provides weather-related content to TV affiliates for broadcast on cable, DT subchannels & digital cable by certain broadcast TV affiliates in the United States. Some stations also offer the channel via live streaming video on their websites.
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  • The Local AccuWeather Channel is a 24-hour, weather-oriented, commercially-sponsored broadcast/cable TV network O&O by AccuWeather, Inc., which is headquartered in State College, Pennsylvania. The service provides weather-related content to TV affiliates for broadcast on cable, DT subchannels & digital cable by certain broadcast TV affiliates in the United States. Some stations also offer the channel via live streaming video on their websites. The Local AccuWeather Channel has similarities & differences to it's main competitors, The Weather Channel & the soon-to-be-disbanded NBC Wx+. The AccuWeather programming lineup provides national & regional video forecasts. In addition, there are AccuWeather travel, sports & lifestyle segments. Most local affiliates add their own local weather updates & some even include local news & traffic updates. Unlike TWC, The Local AccuWeather Channel has an L-bar format so that, even when the video window is playing content such as a national forecast, local information is always available around the periphery of the screen. The Channel goes into a special mode when severe weather occurs. Several of the affilates also break from Local Accuweather when breaking news occurs & the station wants to utilize the subchannel for either extended news & weather coverage, or to push main channel programming to the subchannel. Unlike NBC Wx+, the broadcast TV affiliates with The Local AccuWeather Channel are not affiliated with 1 single network. Many of the stations are affiliated with the CBS, FOX and ABC networks. For the most part, the local stations do not label the AccuWeather service as a so-called "Local AccuWeather Channel". Instead, the local stations choose to have their own names such as "Weather Now". Also, there is no separate logo for the channel. In most places, the channel carries the station brand & either the AccuWeather.com brand or a statement such as "powered by AccuWeather.com." There are currently 7 NBC-affiliated stations that do not offer NBC Wx+ but do instead offer The Local AccuWeather Channel: KNVN, KOBI, KOTI are all locally owned; KULR owned by Max Media & WJHG, WILX & WMTV are owned by Gray Television. Not all of the stations air the DT channel's complete daily transmission, a few AccuWeather affiliates also air a limited amount of syndicated programming & may even air regularly scheduled network programming (usually sports) when the main channel cannot. For example: Oklahoma City's ABC affiliate KOCO-TV currently airs Degrassi: The Next Generation, Wild About Animals & Sports Stars of Tomorrow on it's AccuWeather Channel feed on DT2, in lieu an additional DT subchannel acting as a DT-only independent station or owning an independent station (However, there aren't enough stations in Oklahoma City with unique owners or enough full-power stations in the city to allow a fourth duopoly & there is only 1 independent station in Oklahoma City, which is already in a duopoly).
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