Nielsen Mandela is an Inflatable Rating Booster. Black audiences are known to be fickle and hard to please, not to mention you develop the risk of having the NAACP protesting outside your studio if your Show becomes too urban (worst case scenario: scaring the white people with too many black programs). But thank God for the Nielsen Mandela, this way you can buy your own black audience without the risks of alienating or offending anyone. This black doll has multiple uses to bring more diversity into your life without the hassle of actually finding or attracting that urban audience.
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