abstract
| - Sally the Witch(魔法使いサリーMahōtsukai Sarī), is the first magical girl manga and anime in Japan (although not including transformations, such as Sailor Moon), and was of the first such anime series produced. The series was originally black and white when it began production, but later started producing episodes in color. The first manga series was drawn by Mitsuteru Yokoyama in 1966, and was, according to Yokoyama, inspired by the American sitcom, Bewitched (known in Japan as Oku-sama wa Majo, or "The Missus is a Witch"). The anime series was produced and aired from 1966 to 1968 in Japan by Toei Animation. Unlike Yokoyama's Tetsujin 28-go, the series never received a U.S. broadcast, but was aired in Italy (Sally la Maga), French-speaking Canada (Minifée), Poland (Sally Czarodziejka - polish version was based on Italian version) and South America (Bolivia, Chile, Paraguay, Peru, as La princesa Sally). A second Mahōtsukai Sally anime, also made by Toei, aired for 88 episodes on Japanese TV from 1989 to 1991, and also was released in French (Sally la Petite Sorcière), Italian (Un regno magico per Sally), Polish (Sally Czarodziejka), Spanish (Sally la Brujita) and Russian (Ведьма Салли). The 1989 series is a sequel to the original, in which an older Sally returns to the human world, reunites with her old friends, and embarks on a new round of magical adventures. Notable features this anime established in the mahō shōjo genre:
* The heroine must keep the secret of her magic. If she reveals the secret, she will be punished.
* When heroine uses magic, she needs her magical phrase and an enchanted object like a baton (Sally's magical phrase is "Mahariku Maharita Yanbarayan," a phrase with as much meaning as "Bibbidi-Bobbidi-Boo" (from Disney's Cinderella)
* A magical servant follows a heroine in a mundane world.
* Two sub-heroines of tomboy and girly girl are established as the heroine's sidekicks. These features still influence the magical girl genre in today's anime.
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