abstract
| - Tony Warren remained on the show as a staff writer, penning thirteen further episodes in 1961. When Warren's contract with Granada was up for renewal, he fought for and was granted a creator credit, which initially read 'From an original idea by Tony Warren'. Warren chose the credit over the option of earning royalties from the programme. In February, a technical dispute at Granada caused transmission of Episode 19 to be postponed to the following Wednesday. As production of the episode wasn't affected, this meant that Episode 17, shown a week earlier, was the last edition shown live. In March, the series moved from its Wednesday and Friday 7.00pm slots to Monday and Wednesday at 7.30pm, and maintained its schedule shooting episodes as live a week before broadcast. As its popularity rose, Coronation Street was taken more seriously by the Bernsteins and its second producer, Derek Granger, was moved onto the programme from his position as Granada's Head of Drama by Cecil Bernstein, taking over from Stuart Latham. Starting in the job with Episode 60, shown on 10th July, Granger was appointed to give the programme "a bit of a bounce". Over the following months, Granger moved the style of storytelling away from that laid down by Warren - in which episodes were virtually standalone, with scenes functioning like vignettes - and towards having stories unfold over the course of several episodes. A prime example of Granger's influence was seen in Elsie Tanner's relationship with Bill Gregory, where Elsie tried to determine the author of a poison pen letter reminding her that she was still married. The story culminated in a stand-up row in the Street between Elsie and Ena Sharples. A number of the 102 episodes this year carried no director's credit. It has been theorized that producer Stuart Latham directed these episodes, since the lack of a director's credit on programmes in this era usually indicated that the producer had also carried out that role.
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