| abstract
| - The super hero identity of Tony Stark. As with other incarnations, Stark is a former weapons manufacturer who became a superhero after a crippling incident that both damaged his heart and led to his becoming "The Invincible Iron Man." After the break out at the various super-villain prisons, he urges the collected heroes to join forces as The Avengers, providing them with their headquarters as well as leading the team itself.
* Anti-Hero: Type 1, his poor communication skills affect both his image and his leadership skills.
* Arrogant Technology Guy
* My Tech is Superior To Yours
* Badass Normal
* Badass Bookworm
* Brought Down to Normal: The Enchantress' spell in "Powerless!" traps Tony in his Mark I armor, and weakens his technical knowledge.
* Butt Monkey
* The Casanova: No surprise, though it doesn't get implied that heavily until season 2.
* Comic Book Fantasy Casting: The design borrows some of Robert Downey Junior's appearance and even sounds like him, though as it turns out, Eric Loomis actually sounds like that in real life.
* Dating Catwoman: "Alone Against AIM" ends with Tony asking Maria Hill if their conflicting beliefs about superhero registration ruin their chances of going out for dinner together.
* Deadpan Snarker
* Face of a Thug: For one of the least jerkish Tony Starks in canon, he's a remarkably sinister-looking guy.
* Law of Chromatic Superiority: Not only does Iron Man wear red and gold armor, but Tony's civilian outfit includes a red shirt. He also has a red bathrobe.
* Never Live It Down: As shown in "Everything is Wonderful", even when he's trying to help someone, everyone assumes the worst and think he's being a jerk. He bought Simon's company to save it and to work with him, but everyone just thought he was being greedy. This is an in universe example, however, in that it shows Tony has a ways to go before he can make up for his past as a weapons dealer.
* No Plans, No Prototype, No Backup: Averted. Tony has several versions of his Powered Armor in storage, which he can remotely activate if his suit becomes too damaged.
* This has both worked against Tony (Ultron turning his old suits against the Avengers) and made for some Big Damn Heroes moments (his first suit's lack of computers making it effective against same villain's Technopathy).
* Not Good with People: Like Ant Man said, if Tony could be just a little more sensitive with people, he might have avoided a Poor Communication Kills with Simon. So while his intentions are good, he still sometimes comes off as a jerk.
* Powered Armor
* The Atoner: Like his movie counterpart, Tony wants to make up for his past actions as a weapons manufacturer. However, his lack of people skills sometimes gets in the way.
* The Smart Guy
* Technical Pacifist: Tony's pretty big on stating that weapons never solve anything, but what does he call that suit of armor he's wearing? But then, it's tradition for him to act as if he's above it all.
* He also added various weapons to the team's jet.
* He was also the one that modified Ant-Man's design and filled Ultron with guns. Ant-Man had only put in a couple of security measures, not a whole arsenal.
* Unskilled but Strong: Captain America criticizes him for typically either tackling things or blasting them.
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