About: Cost-per-action   Sponge Permalink

An Entity of Type : owl:Thing, within Data Space : 134.155.108.49:8890 associated with source dataset(s)

Cost-per-action (also called cost-per-acquisition or CPA) is an online advertising model where the advertiser pays each time a user engages in certain specified action(s), such as clicking on an ad, filling out a form, to buying a product. Generally speaking, the more involved the action, the higher a publisher would expect to be paid for generating it.

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  • Cost-per-action
rdfs:comment
  • Cost-per-action (also called cost-per-acquisition or CPA) is an online advertising model where the advertiser pays each time a user engages in certain specified action(s), such as clicking on an ad, filling out a form, to buying a product. Generally speaking, the more involved the action, the higher a publisher would expect to be paid for generating it.
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abstract
  • Cost-per-action (also called cost-per-acquisition or CPA) is an online advertising model where the advertiser pays each time a user engages in certain specified action(s), such as clicking on an ad, filling out a form, to buying a product. Generally speaking, the more involved the action, the higher a publisher would expect to be paid for generating it.
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