About: Social Identification Mode of Deindividuation Effects (SIDE)   Sponge Permalink

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The Social Identification Mode of Deindividuation Effects (SIDE) is an interpersonal communication theory that proposes that despite offering fewer interpersonal cues, computer mediated communication is not necessarily impersonal; rather, impression formation online results in more socially categorical, rather than personal, impression of others.

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  • Social Identification Mode of Deindividuation Effects (SIDE)
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  • The Social Identification Mode of Deindividuation Effects (SIDE) is an interpersonal communication theory that proposes that despite offering fewer interpersonal cues, computer mediated communication is not necessarily impersonal; rather, impression formation online results in more socially categorical, rather than personal, impression of others.
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abstract
  • The Social Identification Mode of Deindividuation Effects (SIDE) is an interpersonal communication theory that proposes that despite offering fewer interpersonal cues, computer mediated communication is not necessarily impersonal; rather, impression formation online results in more socially categorical, rather than personal, impression of others.
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