About: Kawaiiko   Sponge Permalink

An Entity of Type : owl:Thing, within Data Space : 134.155.108.49:8890 associated with source dataset(s)

In Japanese, kawaii means "cute", but the concept has far more overtones than it does in English -- and far more power. For many Japanese schoolgirls (and some women), being kawaii is kind of like being sexy for Western women: it means that they are desirable, attractive and wanted. It becomes a primary goal in their social lives, and success, as measured in the reactions of their peers, is practically an affirmation of their worth as a female. Compare Deliberately Cute Child and The Fake Cutie. The horrific offspring of Tastes Like Diabetes and Moe. Examples of Kawaiiko include:

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  • Kawaiiko
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  • In Japanese, kawaii means "cute", but the concept has far more overtones than it does in English -- and far more power. For many Japanese schoolgirls (and some women), being kawaii is kind of like being sexy for Western women: it means that they are desirable, attractive and wanted. It becomes a primary goal in their social lives, and success, as measured in the reactions of their peers, is practically an affirmation of their worth as a female. Compare Deliberately Cute Child and The Fake Cutie. The horrific offspring of Tastes Like Diabetes and Moe. Examples of Kawaiiko include:
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abstract
  • In Japanese, kawaii means "cute", but the concept has far more overtones than it does in English -- and far more power. For many Japanese schoolgirls (and some women), being kawaii is kind of like being sexy for Western women: it means that they are desirable, attractive and wanted. It becomes a primary goal in their social lives, and success, as measured in the reactions of their peers, is practically an affirmation of their worth as a female. As always, whenever there is a goal like this, there is always someone who overdoes it. The kawaiiko (literally "cute child"), or burikko ("fake child" or "pretend(ing) child"), is the case in point. She takes being kawaii to an almost unhealthy extreme by making it the sole focus of her life. In clothing and fashion, this manifests in frilly, flouncy outfits, often with ribbons and lace. In behavior it appears as a tendency to act childishly "young", particularly in speech -- she may speak entirely in baby talk, giggle mindlessly, habitually refer to herself in the third person, and/or use nicknames as well as the -chan Honorific for virtually everyone she encounters. In short, the difference between kawaii and kawaiiko is the difference between "cute" and "cutesy". (The difference between kawaiiko and burikko, however, is the difference between "cutesy" and "somebody please kill her.") In some cases, the decision to go kawaiiko is a not a desperate plea for social acceptance but a calculated step intended to further a career goal as an Idol Singer -- for which lacy, frilly cutesiness appears to be required by the Japanese music industry. It would be reasonable to assume that there is some kind of connection between kawaiiko and Lolicon, but the nature of the relationship -- if one does exist -- is not clear. Compare Deliberately Cute Child and The Fake Cutie. The horrific offspring of Tastes Like Diabetes and Moe. Examples of Kawaiiko include:
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