Fruity Oaty Bars were a manufactured foodstuff. The advertisement for Fruity Oaty Bars shown in the Maidenhead was just one of many carriers for a subliminal Alliance signal intended to seek out River Tam after her escape from their experiments. Due to the scarcity of fresh produce, it is unclear whether they were made from real fruit and oats, or merely made from artificial proteins and flavorings, as with most of the food.