A Hutt criminal who served as a lieutenant with fellow Hutt Shettora's criminal faction on the planet Brentaal IV, Puullo had a masculine persona. He effectively controlled the black market on Brentaal IV and was fair in his dealings. In 0 ABY, the faction that Puullo was a part of made a deal with the crew of the privateer frigate Far Orbit, which gave the organization a share of the profits the Far Orbit captured in exchange for a shadowport from which to operate and other illegal goods and services.