The Unidentified Golden Yacht Lot is an unofficial name for an announced during SOE Live 2013. According to the Massively video gaming blog, the original plan for the lot upon introduction in-game was to be available for players whom purchased the year-long membership plan. The lot was featured over Twitter by Free Realms Producer Steve "Shock" George, whom posted a teaser image of the golden yacht on January 22, 2014.