Rowf and Rhuff are a Doogan father and son who run Toad Town's only badge shop in Paper Mario. They constantly supply Badges for Mario'sshopping needs, though at one point Mario must retrieve Rowf's calculator from the Shy Guy's Toy Box, after it being stolen. Their shop opens after the end of Chapter One. Although expensive, the player should buy as many as possible, as some of the badges are one of a kind and very helpful. At the end of the game, they leave to sell at another place.