Nori Pridedrift can be found in Coldridge Valley, Dun Morogh [[:File:|[, ]]]. He may be related to Adlin Pridedrift. Nori makes his living selling Scalding Mornbrew to the residents of Coldridge Valley. The reason the locals love the stuff is because it comes piping hot. Nori, who wanders the valley delivering his special brand of brew, enlists the aid of others who are willing deliver this coffee-like morning drink to earn a cut of his sales. He values his limited supply of mugs.