CIMIC-House was the British Army-led Multi-National Division (South-East)'s centre of Civil-Military Co-operation activities in the Iraqi town of Al Amarah. It was situated in the former residence of the Ba'ath Party governor of Maysan province. Determined to take the strongpoint, militia of the Shia Mahdi Army launched sustained attacks on the British positions at CIMIC House and the neighbouring Pink Palace, the seat of local government, beginning on 5 August 2004.