DQVC is an online shopping network available through the Nintendo Wi-Fi Connection in Dragon Quest IX. To use it the player must advance the story sufficiently that the NPC Sellma appears in Quester's Rest in Stornway. The service not only carries items, but extra quests and treasure maps. DQVC becomes available after the player lands at Alltrades Abbey after returning to the Observatory. The items available are different for each player. New items and quests are available every day at 8:00 AM GMT. If an earlier quest has not been downloaded, it will be downloaded as well.