With the emergence of ESPN2 and ESPN.com, Kiper's visibility increased. Kiper has said that Ernie Accorsi, the general manager of the then-Baltimore Colts, encouraged him to become a draft analyst. He says that Accorsi told him that there was a market for draft information and that Kiper should convert his expertise into a business. Kiper and fellow draft analyst Todd McShay are often featured together and compare their mock drafts on ESPN programs.