Interestingly, one of the instructions is not to help the customers. When Jonesy was hired, he initially committed a faux pas by actually helping one of them out. For this, he was reprimanded, and once he learned he was not supposed to help, he stated that he loved the job. Later in the episode, however, he intentionally got fired. He did this because the Goddesses were taking the "don't help" ethos to extremes and picking on Caitlin, who was trying to buy their uniform. (It didn't help that Caitlin had failed the interview for the job earlier.) When Jonesy saw how mean his co-workers were, he immediately began misbehaving (by behaving exactly like the models in their catalogues do) and was fired from the store.