Helmsley is a market town and civil parish in the Ryedale district of North Yorkshire, England, historically part of the North Riding of Yorkshire. The town is situated on the River Wry at the end of the B1257. A picturesque route through the peaceful North York Moors National Park, the B1257 is 20 miles of meandering and undulating road, through breathtaking hills, valleys and forests towards the coast. Biker Magazine describes the B1257 on a sunny Bank Holiday as: 'better than the Isle of Man TT'.