Blishen's Firewhisky was a brand of premium Highland Scotch firewhisky presumably brewed by Blishen. It was aged for thirty-nine years, and the label proclaimed it "The King of Whiskies." One brand of Blishen's Firewhisky was Blishen's Fire Cinnamon Flavoured Whisky. It was sold at the Hog's Head pub in Hogsmeade.