The Korean Update is a content update issued on June 25th, 2015. It added up to 10 mascots, with one of them (Psy) offered to be purchased for a limited amount of time. According to Andy Sum, This new Korean update is a thank you to the game's legion of South Korean fans. "Korea is one of the countries where Crossy Road has been the most popular," he said. "So we wanted to make something really special for our fans there, as a thank you for playing our game." The development team traveled to South Korea to research their topic before designing their content. They also partnered up with the Korean pop star: Psy.