Rotorua, with its unique and fascinating geography, has been attracting visitors for more than one and half centuries and is one of the most important tourist resources for New Zealand. The town is located on the banks of Lake Rotorua, set deep in-land in the Bay of Plenty on New Zealand’s north Island. The town is nicknamed “Sulphur City” due to the presence of numerous volcanoes, hot water springs, geysers and boiling mud pools. Upon arriving at Roturua, the visitor immediately finds himself in a place unlike any other, wisps of steam are evident everywhere, in the parks, paths and roads and the smell of sulphur in the air is an indication of what is to come.