Iveta Nukuchyan is an Armenian singer and model living in Germany. Born in Yerevan, she moved to Germany with her family in 1992 and returned to her homeland to attend university. She participated in the 2010 season of Hay Superstar where she finished fifth. She also participated in the second season of The Voice of Germany in 2012. Iveta was revealed to be the Armenian representative at the Eurovision Song Contest 2016 in Stockholm after AMPTV launched a video campaign featuring the silhouette of a female singer. She performed the song LoveWave and finished in 7th place in the final.