The concept for the game was developed by Brian Stark, produced by Marsha DeFillipo with engineering by Eric Klotzko, directed by Robin Furth, and executive produced by Stephen King himself. The game features illustrations done by Michael Whelan and the 3D artword and flash were done by Metro DMA. The opening briefings are narrated by Stephen King. The project "has been in development since early 2007," starting as a "small add-on concept for the then new Dark Tower Official Web Site."