Greg Genske was born and raised in Southern California, where he attended Diamond Bar High School and then Pepperdine University. He subsequently received his J.D. from Boalt Hall School of Law at the University of California at Berkeley. Prior to entering the sports industry in 2004, Genske practiced with two leading national law firms as a trial attorney and also negotiated complex multi-million dollar transactions on behalf of emerging growth and Fortune 500 companies. Genske lives in Newport, California, with his wife Asha, daughter Tess, and son Gavin.