Etymology: Secretary of Defense Gates describing the success of the Iraq occupation on recruitment: "I am pleased to report that all active branches of the United States Military exceeded their recruitment goals for the month of December." Troop levels exceeded "expectations" by 23%. This was achieved by simply lowered troop goals from 7000 to 700. Booyah! Old standards? 87% short. New standards? Hit it out of the park. Victory! was The Wørd on the January 16, 2007 edition of "The Colbert Report".