Ice Age: Dawn of the Dinosaurs - The 4-D Experience is a 14-minute 4D film shown at various 4-D theatres over the world. It retells the condensed story of Ice Age: Dawn of the Dinosaurs with the help of 3D projection and sensory effects, including moving seats, wind, mist, snow and scents. Produced by SimEx-Iwerks, The 4-D Experience premiered in May 2012, at the San Diego Zoo 4-D Theater. Since June 2012, it is being shown at the Roxy Theatre, at the Warner Bros. Movie World in Australia, and since July 2012, at the Shedd Aquarium's Phelps Auditorium in Chicago.