Richmond Felicity Avenal was once the Second-in-Command of the UK business giant Reynholm Industries. He was demoted by Denholm Reynholm to working in the IT Department after he became a goth. There, he was banished by his colleagues Maurice Moss and Roy Trenneman to work in the back room of the department, as he, due to his gothic and pessimistic outlook on life, was 'bringing the everyone down'. However, when Jen Barber joined the department, she campaigned for Richmond to come out of isolation and to return to his original job. Richmond soon became accustomed to normal life again and began socialising a lot more and even got a girlfriend; but he had gotten so used to being trapped inside the tiny room behind the department that he was rarely seen leaving it.