The Regenerate "commercial" was used in a teaser trailer for the second Resident Evil movie, and can be seen in the movie on a TV screen in the female Umbrella scientist's house. It is reminiscent of the Olay product Regenerist advertisements. Regenerate (2003) is a skin care product (and registered trademark) of the Umbrella Corporation (motto: Our business is life itself), using the t-Virus to reanimate dead cells and make you more youthful looking but instead turns you into a zombie. The teaser trailer is available from Sony Pictures in both RealMedia and Windows Media formats.