On the July 18, 2006 edition of The Colbert Report, he was profiled for part one of the one part series, "Stephen Colbert's Problems Without Solutions". Munson actually believes he is doing the right thing by taking care of these godless killing machines and is so deluded that he has actually named the bears under his care after all-American comic book icons Archie, Betty, Veronica and Jughead. He considers the well-being of these 700 pound killers akin to caring for a relative.