The name of the block was changed on Christmas to "Flicksmas". On July 3, 2010, "Flicks" were rebranded with a live-action human family, no longer containing the Noods. It was later hosted by internet personality KevJumbua (Kevin Wu), and finally, the sentient C and N letters from the current network logo along with a dog named "Flicksy" began hosting. The block was discontinued at the end of December 2014. Movies are still shown on the network, but without the Flicks branding.