Harlan Hogan (born September 30, 1946) is a voice actor and author. He has provided the voice-overs for countless commercials, documentaries and films. Many famous advertising catch phrases such as: "Strong enough for a man...", "You never get a second chance to make a first impression...", "When you care enough to send the very best..." and "Quaker Life, It's the cereal even Mikey likes...", ranked 10th in TV Guides list of best commercials, have been performed by Harlan. He has also written several books on the subject of voice acting.