When it was announced that K.A was not renewing her contract for Animorphs and was ending the series at book #54, webmaster Jeff Sampson from the Animorphs fan site Morphz was contacted for help in a marketing plan for the final arc of the series (#45-54) on the Official Animorphs Website. As the final arc began, many of the sections of the Official Website, like According to K.A, were altered so that responses to questions or information often favoured places like the Sharing. Eventually, as the books continued further in the final arc of the series, the Official website was 'hacked' and changed with new images by Ax to 'warn' fans that the Yeerks had taken over the Official Website.