Will is a friend and ex-colleague of Izzy Armstrong. Will and Izzy met up several times in June 2011 but her boyfriend Gary Windass became jealous and screened her calls before pretending Izzy was out when he called round at the flat. Izzy was later furious with Gary when she found out. Will came over to the Windass house for Christmas dinner, and later in the pub he told Izzy that he would like them to start a relationship, but she turned him down although they remained friends. Gary saw this as an opportunity to mend his relationship with Izzy and they were reconciled.