Nine of the pages were filled with known Go-Bots characters such as Strong-Bot, Speed-Bot, and Cheetor, but the first page was a "mystery bot" drawing of the Strong-Bot toy. The original idea was for the coloring book to be distributed at OTFCC 2003's "Mini-Con" childrens room, and the best coloration of the "mystery bot" character would be made into an exclusive Go-Bots toy the following year. Of course, with the book's rejection, this never came to pass.