Patriarchal bargaining is a tactic where a woman in a misogynistic culture reinforces the notion of men's superiority or conforms to patriarchal demands of her gender in order to get ahead, or sometimes just to survive. According to Lisa Wade, A patriarchal bargain is a decision to accept gender rules that disadvantage women in exchange for whatever power one can wrest from the system. It is an individual strategy designed to manipulate the system to one’s best advantage, but one that leaves the system itself intact.