10ticks is owned by Ian Fisher and was set up in 2000 originally selling maths worksheets The business has been included as part of a number of academic studies, the most notable being “The Benefits of e-Business Performance Measurement Systems” by Barnes and Hinton 2008. Which looked at the benefits of e-businesses, taking a sample from 2005 winners of the Government DTI e-commerce awards. The work by 10ticks has also been included as part of other studies such as the “The Circle of Apollonius” by Wilson (2000) Ian Fisher was recently crowned one of the top 20 tweeters for maths.