Cardinale is a Lovian brand of spring water. The water originates from the Emerald Highlands. The brand was founded in 2010 by Jon Johnson and is named after actress Claudia Cardinale. The water is proven to be extremely clear and pure. The brand is not very well-known but is starting to become more and more popular. The brand isn't as cheap as other spring waters, but that's because of the large added value; the water is carried home. Cardinale also tries to innovate in these harsh times, and they've come up with some ideas: flavored waters, water coolers and barrels, of which the last is not very successful.