A Toronto-based developer called Cigam approached Philips about making an edutainment game starring Mario. While they were impressed by their pitch, Philips immediately granted Cigam's funds so they could begin their work on the project. Footage was filmed, with some of the shots using a helicopter. The game was announced in an issue of the UK CD-I magazine, and early footage was shown at the New York CDi conference and the 1994 Winter CES. Philips ended up unimpressed by the progress of the project and cut funding. Without any funds, Cigam cancelled the game and went bankrupt in 1994.