Droodles in America are (or were) purely a form of entertainment, like any other nonsense cartoon, and appeared in pretty much the same places (newspapers, paperback collections, bathroom walls) during their heyday in the 1950s and 1960s. The commercial success of Price's collections of Droodles led to the founding of the publishing house Price-Stern-Sloan, and also to the creation of a Droodles-themed game show. There was also a droodle-based game called "Mysteriosos" on HBO's Braingames. Series of newspaper advertisements for the News and Max brands of cigarettes featured cigarette-themed Droodles.