The 700 MHz Spectrum is a highly desireable portion of the wireless spectrum that has recently been opened for auction by the FCC. Due to its potential for high-speed data transmission, the auction has attracted the attention of a number of high-stakes media companies including Google and Verizon. Although the bidding procedure is anonymous, other large mobile carriers including AT&T and EchoStar Corp may also have interests in aquiring portions of the spectrum at auction.