The film opens with footage showing the Hulk as a raging force of nature. As the credits roll, it shows 2-year old footage of The Hulk going on a rampage through San Francisco, tearing the city to the ground in a rage. It also shows footage of The Hulk decimating military forces that come to attack him, as well as Daily Bugle broadcast footage of J. Jonah Jameson calling the Hulk a "mindless, raging monster" and the only powered freak on the planet he hates more than Spider-Man.