As part of the June 2, 2007, launch of Transformers film toyline, Target stores were home to a Robo-Vision promotion. Included in Target-exclusive Transformers toys is a Robo-Vision Decoder which reveal passwords printed on the back of these toys' packages. These codes can be used to unlock exclusive content on Target's website. The following toys are part of the Robo-Vision promotion: * Arcee * Hardtop * Robo-Vision Optimus Prime * Signal Flare * Transformers Stratego (special Target edition)