Another Rainbow Publishing was created in 1981 by Bruce Hamilton and Russ Cochran to bring greater recognition (and revenue!) to the work "Carl Barks". Their first efforts went into establishing Another Rainbow Publishing, the banner under which they produced and issued the award-winning book The Fine Art of Walt Disney´s Donald Duck by Carl Barks, a comprehensive collection of the Disney duck paintings of this legendary artist and storyteller. Not long after, the company began producing fine art lithographs of many of these paintings, in strictly limited editions, all signed by Barks, who eventually produced many original works for the series.