The band Born Loco stands for an energetic mix of metal, hardcore and aggressive raps. The five band members give 200% on stage, which results in energetic and convincing live shows. The band has gained a lot of live experience since its foundation in 2000. BL won the band competition Rondje Flevoland in 2001 and played in venues like Hedon (Zwolle), Paradiso (Amsterdam) as well as the Liberation Day Festival Almere. After producing a professional music video for the song Paradox, the promo was released as a single by FreeMusic/BMG in March 2004.