While playing on either the Luxon or the Kurzick side, players are awarded Faction points. Alliances need these points to gain favor with the Luxons or Kurzicks. Faction Transfer NPCs allow a player to transfer Alliance Faction to a guild and contribute to the Alliance sum. Faction points are transferred in chunks of 5,000. By transferring faction points to a guild you will lose an equal amount of faction with the opposing side. However, this will not carry into the negatives. Players can earn account-wide Allegiance titles by contributing Faction points.