DailyStrong.com was founded in February, 2008 by Mike Hussle. Mike, Vice President of Fatal Fitness, wanted to start a site that stressed "fitness" in a more wholistic sense, incorporating the "sound mind, sound body" principle along with his Christian convictions. He decided to create "DailyStrong" to promote strength in mind, body and soul specifically by promoting a daily "workout" for each: a physical workout from Fatal Fitness, a mental workout in the form of puzzles, riddles and challenges, and a spiritual "workout" in the form of a daily reflection.