RAAAIIIIID!! *boom* The advertisement features a representative of the creature or item the product is supposed to wipe out. The Talking Pest will start by bragging about how well things are going for it. Then the product is used. Sometimes the pest is evicted, and bitterly complains as it is leaving. Sometimes it is killed, and viewers get to hear its last scream. Sometimes the Talking Pest is cute. On occasion, it is the basis of merchandising. See also: Meet the Meat.